What We Do
We create compelling physical and digital experiences driven by long-term strategy and goals.
Marketing & Positioning Strategy
what.it.is provides tailored strategy consulting for new and existing brands across an array of industries and markets. Acting as a fresh, exterior lens, what.it.is works back from long-term vision and goals to develop the assets required to succeed in your marketplace.
Branding & Visual Identity
Whether building an identity from the ground up or evolving an existing brand, we unearth the most unique aspects of your business—as well as core beliefs and personality—and wrap those in a visual language that is authentic and meaningful both for stakeholders and customers alike.
User Interface & User Experience Design
We craft innovative digital experiences and products for clients of all shapes and sizes. Thorough UX strategy and innovative design inform every interactive project, regardless of whether we’re working on an enterprise web-app or a marketing site for a local restaurant.
Website & Application Development
We’re firm believers in the right tool for the right task. We leverage emerging technologies and frameworks to drive value for clients across a wide array of performance and functionality-related needs, with a focus towards user experience, ease of use, and long-term sustainability.